Showing posts with label VMIX. Show all posts
Showing posts with label VMIX. Show all posts

Sunday, February 13, 2022

Build your own Micro Studio

Over the last two years the rise in mini or “micro” studios around the world grew as the new economy of virtual meetings hit an all-time high. I don't mean micro-studio apartments, what I'm talking about is transforming small office spaces into a personal video production studio with enhanced audio and video technology that provide professional studio quality in a safe environment. 

As it's said, necessity is the mother of invention. COVID created challenges and opportunities for the video industry, and it forced us all to work differently and adapt, and regardless of what happened the need to communicate was our driving force and the show must go on. 

So, early in the pandemic my team and I created a series of micro studios within our regional headquarters by converting empty offices into small studio spaces we call micro studios. We did it by necessity, as we had to socially distance our studio presenters and talent since they couldn't be in the same space due to COVID restrictions. But in our micro studios, they could safely meet with each other over a video call from their own mini studios.

But why go to all the trouble of building your own micro studio if the built-in webcam and microphone on your laptop and just regular ambient light works fine for most meetings? 

Because production quality matters, and high-quality video content increases engagement. So, if you’re presenting important information, teaching a class, public speaking or if you're appearing on any virtual event or broadcast TV, and you want to stand out and look and sound the best you can, then this blog post is for you. 

As we built our micro studios, we tested a lot of different equipment and set ups and developed an affordable solution that we could replicate. We've successfully connected them to Zoom, Teams, WebEx, Vmix call, OBS, Restream, and many other virtual event platforms. Several of our regional leaders use our micro studios on a regular basis for their important board meetings and high-profile external events. I'd also add that we instituted and follow COVID workplace safety procedures to keep our staff and guests safe by wearing masks and disinfecting workspaces and equipment.

Here are the main components of our micro studios:

1. Computer - The Apple Mac mini M1 model 16 GB RAM, keyboard, mouse, is great if you’re using it primarily for virtual meetings and lighter streaming applications this model works great and runs, Zoom, Teams OBS, and all productivity apps with ease. 

2. Monitor - This is a real subjective choice, depending on what other work you do an inexpensive LCD monitor with HDMI inputs will work. We use the LG 29WN600-W 29" 21:9 UltraWide and the Acer B277 27" LED LCD Monitor.

3. Speakers The Yamaha NX-50 Premium Computer Speakers were recommended by my audio engineers for their great sound at an affordable price. They work well and sound great although for most applications we prefer the in-ear monitors for very conversational sessions. This helps avoid any sort of audio slap back that isn’t eliminated by the echo cancellation in the video call software. 

4. Webcam - Logitech Brio 4K Webcam is the industry standard to get HD quality and look really great on camera. There are plenty of other options for higher quality with DSLR‘s, Blackmagic Pocket cinema cameras, but the Brio is a workhorse for your business meetings and webinars. Logitech has the Logi Tune app you can download that controls the settings from the Brio like your zoom ratio, white balance, focus, brightness and contrast. Logitech Capture app is also a content creation tool you can use with your webcam.

5. Audio interface - We handle audio differently than regular meetings, which usually are fine with just an inexpensive USB headset or Bluetooth earbuds. We use professional studio sound equipment that includes an audio interface, an omnidirectional lavalier microphone and an in ear monitor. In the micro studios we use the Focusrite Scarlett Solo 2x2 USB Audio Interface, and for our travel audio kits we’ve developed for our senior leaders we use the Shure X2U XLR-to-USB Signal Adapter. Both devices have professional XLR inputs and headphone jacks to monitor your audio input and output and a USB port to connect to your computer. The Scarlet has quarter inch 6.35 mm (1⁄4 in) outs which helps integration with other professional audio equipment. 

6. Microphone & in ear monitor - While more inexpensive options are available, we go DPA all the way. We use the 4060 Series Miniature Omnidirectional lavalier microphones and DPA Microphones d:fine In-Ear Broadcast Headset. We use DPA microphones in studio and these amazing mics have withstood the rigors of space travel and exploring the sounds of Mars. More inexpensive options are available like the  Sennheiser XS Lav USB-C Lapel Mic or any of these USB Lavalier Microphones.

7. Lighting - Depending on the room and size of the space, we use a similar approach but have several different lighting instruments with both ring lights and soft light panels. We don't use three-point lighting in our micro studios since that would be too dramatic and overkill. The key is to have flat even lighting on your subject so that there are no shadows. Soft incident light helps create that look and a simple way to achieve this look is to bounce your lights off your office walls. You can also position your lights to avoid those round ring light circles or lighting reflections in glasses. We use a few different lights in our spaces, like the VL-200T Portable LED Video Ultra-Thin Dimmable Lighting Panel with the Neewer Mini Set of Two Aluminum Photography Back Light Stands. We also use the more expensive Litepanels Astra 6X Bi-Color LED Panels. For ring lights, we use the CLAR Luminous Pro 19" Bi-Color Ringlight Plus which has actually been discontinued, so a good alternative is the CLAR LF-Y500 Double Arm 3000-6500K LED Light or the VidPro RL-18 LED 18" Ring Light

8. Green screen - Using a green screen with your virtual backgrounds on Zoom calls will enhance your quality with a professional looking chroma key. We use the FUDESY Collapsible Chromakey Panel Green Screen-77 x74 Backdrop with great results.

There are so many other equipment options out there as the market shifted to remote work and home studios over the last two years. We've tried out many solutions and found this collection of products work best in our environment. I'll be sharing more detail on some of the individual components and devices in future posts.

I'd love to hear what technology and solutions you're using in your own micro studios. Let me know if you have any recommendations or what you're doing to get the best audio and video quality for your virtual events.

Sunday, July 11, 2010

VMIX Delivers Next-Generation Online Video Analytics

I caught up with Bill Curci, VP of Marketing at VMIX, at Streaming Media East 2010 to talk about the new video analytics and reporting suite available for VMIX customers. VMIX provides a Software as a Service (SaaS) platform with end-to-end support for online media management and delivery with customers in the media, entertainment, enterprise and non-profit sectors. The new suite of tools, which are now standard with the company’s online video platform, introduces real-time analytics and customizable reports that can be shared and embedded on any website. According to VMIX, the new features were designed to give online video publishers and their partners up-to-date, visual statistics that show how their videos are performing on their websites.

VMIX says that their approach to analytics, which they call 3D Analytics, offers the deepest data on views and reporting in the industry, and gives them the edge over other online video platforms. VMIX allows publishers to view aggregate data for multiple VMIX accounts, to track and respond to trends across multiple aspects of their business in a single view. Other platforms only show trends in a single account over time.

VMIX also allows publishers to filter data to make it more the reports more personal. For VMIX, it's not just about pretty graphs to impress stakeholders – it's about creating real value with tools to take analytics into reporting. Curci explained that their personal 3D analytics suite helps publishers make decisions on a predictive basis – to track what's working and what's not working and make changes to a campaign based on the performance of the specific video(s).




The specific features of the Analytics and Reporting suite include the ability to:

  • Track and compare multiple metrics over time in a single graphic or data-table view
  • Build highly focused, personalized reports that can be exported and embedded to display dynamic, up-to-the-minute data
  • Create custom reporting dashboards on company intranets or any website, allowing stakeholders and partners to see up-to-date video analytics on any website, allowing stakeholders and partners to see  video analytics
VMIX had been gearing up for the release of its analytics and reporting suite and April and debuted the technology at Akamai's booth at NAB 2010. VMIX had been working with Akamai for over two years and announced that it had adopted the Akamai HD Network, for delivery of both live and on-demand video to a broad range of devices. VMIX also incorporates Amazon S3 cloud-based storage for a segment of their infrastructure.

VMIX was founded in 2005 is based in San Diego, California. The company is privately-owned and has  received $23.5 million to date. In the November 2009 Forrester Research Wave™ report: US Online Video Platforms, Q4 2009, that evaluated six of the leading online video platform vendors VMIX was recognized as a "Strong Performer"with its comprehensive offerings.
According to the report, "VMIX’s comprehensive package targets high-volume publishers with all-inclusive services, such as human moderation review for user-generated content, customized integration, training classes, and full technical support for all customers. Additionally, the platform has an internal syndication library of video content that it offers to customers to enhance their own existing video libraries. Given its focus on volume publishers, we believe that expanding the platform’s distribution and monetization capabilities will take the company to the next level."
In more recent news, VMIX named Patrick Burns as the company’s President and CEO, replacing Mike Glickenhaus who has been President and CEO since 2008. See Jim O'Neill's article, VMIX names Patrick Burns CEO, as online video platform plans for growth - FierceOnlineVideo, for a candid conversation with Burns just two weeks into the job and how he plans to take the company to the next level in an ever-changing space.

VMIX has also been focusing on mobile development with iPad and HTML5-compatible video apps. Last month, VMIX released an open source iPad app and just last week, VMIX released an open source Mobile Video SDK for the Apple iPad and iPhone and also announced plans to support Google Android-based devices within the next month.

About VMIX
VMIX Media Inc., (www.vmix.com) is a leading provider of online video and media management solutions. The company is the trusted partner of news, entertainment and enterprise companies including NASA, ESPN, Raycom Media, Penguin Books, The McClatchy Company, Toyota-Scion, ABC’s Dancing with the Stars, and Post Newsweek Television Stations.
VMIX (VMIX) on Twitter
VMIX | Facebook


Related:

Saturday, January 30, 2010

Online Video Platform Summit: Online Video Platform Showcase, Day 1 - Kaltura, Kyte, VMIX, Delve Networks

As part of the Online Video Platform Summit, eight of the leading online video platform providers showcased the features and capabilities in two sponsored sessions over the two-day event. This session from day one features Kaltura, Kyte, VMIX, and Delve Networks. While each of these providers have similar offerings, they all differentiate themselves by their video publishing platforms, analytics and monetization features, scalability, integration, pricing, strategy and market presence. According to the The Forrester Wave™: US Online Video Platforms, Q4 2009, an evaluation of six leading online video platform vendors, "71% of the US online audience watches video on the Internet, and the number of streams consumed should more than double by 2013", so whether you're a large media publisher or a small retailer, every organization needs a video strategy and online video platforms power video for an organization.

While the report was criticized for not being inclusive of the many OVP providers in the market, Forrester maintained that it employed a specific 37-criteria evaluation of online video platform vendors. That ruled out all but the six in the report, with Brightcove and Ooyala leading the pack with their end-to-end product offerings that target organizations of all sizes. VMIX and Kaltura followed closely behind with comprehensive offerings and are Strong Performers, while Twistage and Fliqz serve more narrow segments of the market and are Contenders.

Regardless of the Forrester report, watch this video to learn more about Kaltura, Kyte, VMIX, and Delve Networks. Also, see Jan Ozer's article Choosing an Online Video Platform, on Streamingmedia.com.


Online Video Platform Showcase - Day 1
Ron Yekutiel, Chairman and CEO, Kaltura
Daniel Graf, Co-Founder and CEO, Kyte
Dan Charleston, Senior Vice President Business Development, VMIX
Alex Castro, CEO, Delve Networks

What are the main functions and features customers should be looking for when evaluating online video platforms?

My friend Kris Drey of Vidcompare offers this advise:
"It’s important to know your use case for online video prior to getting started with your search. Identifying the purpose of your video effort be it a start-up marketer looking to extend brand reach and increase time spent on site, a large media publisher looking for content management, syndication, and distribution, or a SMB looking for an internal training solution with multiple log-ins, and administrative rights. Once you’ve identified your needs you can look for a provider who can accommodate the top 4-5 features that address your goals."

Follow these OVPs on Twitter:

@kaltura
@kyte
@vmix
@delvenetworks

See these related posts:

Thursday, January 28, 2010

Online Video Platform Summit: Best Practices Roundtable - Online Video Publishing Strategies and Tools,

A best practice is a technique, process or tried and true method that can evolve over time through the process of discovery, trial and error or other process and is recognized as the most effective way to yield successful results. What may start as a good idea can develop in a standard practice that can be adopted by any group, organization or industry. When it comes to online video, best practices are commonly shared as advise or tips on how to produce, deliver and measure the effectiveness of your communications efforts. In this panel session from the Online Video Platform Summit, presenters from both online video platform providers and enterprise customers share their own best practices for online video publishing. Some of the topics include content creation, distribution, audience engagement, measurement, call-to-actions and conversion as well as both the opportunities and challenges for enterprise content creators.

Best Practices Round Table: Online Video Publishing Strategies and Tools
Moderator: Paul Riismandel, Director of Curriculum Support, School of Communication, Northwestern University
Matt DeLoca, SVP Sales and Marketing, KIT digital
Wayne Kao, VP Product Engineering, VMIX
Ken Kaplan, Broadcast and New Media Manager, Intel Global Communications Group
Linda Crowe, Digital Multimedia Communications -- Group Manager at Sun Microsystems

The opportunities have never been greater for businesses to promote their brands, products, and services with compelling online video content. The barriers to creating and distributing professional-quality video have been eroded with the development of affordable content creation tools and the solutions available from online video platforms. Still, if video is not one of your core competencies, it can become a costly and time-consuming effort. This session brings together leading industry professionals to discuss and demonstrate cost-effective tools, techniques, and best practices for online video publishing.


A Few Highlights from the Panel

According to Matt DeLoca, the things that companies should take into consideration when developing an online video solution are: content creation, management and distribution and recording. He noted that a few years ago, many companies didn't have the content or know how to create it, he said:
"It's amazing how things have transformed in the last few years, the presence of content is not the issue, the issue is how quickly they can get that content transformed and tagged. The evolution over the next few years is about distributing that content around multiple sections of the website as well as partner sites. And now it's gone a step further, it's really about socializing that content and making it available on lots of sites based on user preferences and the way they interact with the content. So, the most important thing I talk about with customers is, make sure you have good content and you've encoded it in the most appropriate ways for distribution, but really maximize the ways that you can leverage that distribution."
Matt added that there are two main principles to distribute you content. The first is to "push" that content under your own preferences where your audience is going to be - your web site, a press room, product pages other an Internet or Intranet site. The second piece is about making the content sociable for your viewers, which is more of a "pull" mentality, where they see the value for an extended audience to share it on blogs, Facebook pages and to apply their own distribution methods using their own preferences.

Wayne Kao said that for his customers, they start with the overall objectives to formulate an online solution. Their key is to create an efficient process and workflow so customers can focus on content creation and easy upload. Flip cameras have become very popular for many of VMIX's customers in the news and radio business since most can't afford the big expensive HD cameras. This form of instant online video publishing has really taken off and content creators can always go back later and refine the video with additional editing.

Both Ken Kaplan and Linda Crowe also talked about the "need for speed" in corporate video, and while there are clients and customers that still ask for content on videotape or DVD, most are happy to receive an online video version rather than a physical media asset.

The key is less focus on the technology and more focus on flexibility.


Related @ovpsummit Tweets

RT @dboyll: Check out Sun's viral "Shouting in the Datacenter" Geeks FTW! @llcrowe http://ow.ly/Dx30 #ovps09

RT @dboyll: @llcrowe advice for those building/buying OVP: focus on automation and flexibility to change w/standards & user needs #ovps09

OVP Summit Best Practices panel rounds out day one w/ @deloca @kenekaplan @llcrowe and Wayne Kao @vmix (didn't get his Twitter name) #ovps09

RT @dboyll: Linda Crowe is @llcrowe of Sun: check out their industry-leading enterprise OVP implementation, ChannelSun http://ow.ly/DwLb


Related

Monday, November 16, 2009

Online Video Platform Summit Best Practices Round Table - Online Video Publishing Strategies and Tools

The opportunities have never been greater for businesses to promote their brands, products, and services with compelling online video content. The barriers to creating and distributing professional-quality video have been eroded with the development of affordable content creation tools and the solutions available from online video platforms. Still, if video is not one of your core competencies, it can become a costly and time-consuming effort. This Online Video Platform Summit session brings together leading industry professionals to discuss and demonstrate cost-effective tools, techniques, and best practices for online video publishing.

Best Practices Round Table: Online Video Publishing Strategies and Tools
Wednesday, November 18, 2009 4:15 PM PST

Moderator
Paul Riismandel
Director of Curriculum Support, School of Communication
Northwestern University

Paul Riismandel is director of curriculum support at the School of Communication at Northwestern University. He blogs and podcasts about other media stuff at mediageek.net. Paul specializes in educational technology for higher education, with a focus on digital media and conferencing. Specializing in the production and delivery of online media to students and faculty. He is also the adviser to Northwestern University's WNUR-FM 89.3 FM, where he now produce his radio show, mediageek, every Thursday at 9 PM Central Time.

Speakers
Matt DeLoca
SVP Sales and Marketing
KIT digital

A 21-year veteran of media technology, Matt joined the FeedRoom in 2004 to focus on the company’s growth in the enterprise segment. Matt spent his early career at Apple Computer, Inc., supporting sales and business development in the Media & Entertainment Division. Through the mid-1990s, he managed Apple’s strategic relationships with key broadcast, advertising and publishing companies. His relationships with leading content creators led him to Cinebase Software, a Digital Asset Management pioneer later acquired by Corbis, where he was Director of Sales for the Eastern US and Europe. He joined video search leader Virage, Inc. in 1999, opening the New York facility and building out the company’s Northeast territory. Matt led Virage’s Channel Sales efforts prior to the company’s acquisition by Autonomy, Inc.

Wayne Kao
VP Product Engineering
VMIX

As vice president of product engineering, Wayne Kao is responsible for defining the product road map, executing on development, and deploying releases for the VMIX platform. At VMIX,Wayne has led implementations for major clients such as Tribune Interactive, McClatchy Interactive, Lee Enterprises and CBS Radio. Wayne Kao brings over 15 years' experience in developing software platforms for a variety of vertical markets. Wayne has also held senior engineering, project management, and product management positions at Sony Online Entertainment, HNC Software Inc. (acquired by Fair Isaac), AsiaStudios, and Boeing Autometric. Wayne holds a Masters in Business Administration from Babson College in Massachusetts, and a Bachelor of Science in Computer Science and Mathematics from University of California, Riverside.

Ken Kaplan
Broadcast and New Media Manager
Intel Global Communications Group

Ken Kaplan is a broadcast and social media strategist and producer in Intel’s Global Communications Group. He helps the consumer and social media team tell stories and connect with online media by producing videos, photos and other online communication. Much of his work can be seen on the Intel Pressroom, Channelintel on the YouTube channel and Intel blogs such as Technology@Intel and Inside Scoop. Prior to Intel, he worked as a publicist for 8 years at then NBC-affiliate, KRON-TV. He graduated from California State University–Chico, where he studied journalism, philosophy and economics.

Linda Crowe
Group Manager, Media Strategy & Production
Sun Microsystems

Linda Crowe manages Digital Multimedia Communications at Sun Microsystems, and leads her team in managing Channel Sun, a leading-edge web platform for multimedia, video, and audio. In her role, Linda is also responsible for all aspects of multimedia strategy and digital multimedia production, where she has demonstrated her expertise not only in communicating value to customers, but also in driving measureable results and streamlining infrastructure and production processes. Linda's prior experience includes successfully managing Sun's server product marketing team driving programs for Sun Fire servers, a product line delivering multi-billion dollar revenues, and managing worldwide call centers supporting Sun software partners. She started her career in field sales positions at Sun Microsystems and several small start-up companies.

Follow OVP Summit (ovpsummit) on Twitter
hashtag #ovps09