Thursday, March 4, 2010

Online Video Platforms Roundtable with Delve Networks, Kaltura, Kyte and Ooyala, Streaming Media Webinar on March 11, 2010

It was almost a year ago that Streaming Media magazine and StreamingMedia.com hosted their first Online Video Platform Roundtable, and since then the number online video platform providers have grown, along with the exponential growth of online video ecosysem. Over the last few years, online video platforms have evolved to provide a wide array of capabilities for businesses as an outsourced video solution for content management, encoding, advertising, syndication and monetization. According to the The Forrester Wave™: US Online Video Platforms, Q4 2009, an evaluation of six leading online video platform vendors, "71% of the US online audience watches video on the Internet, and the number of streams consumed should more than double by 2013", so whether you're a large media publisher or a small retailer, every organization needs a video strategy and online video platforms power video for an organization.

For many businesses, launching an online video portal can be challenging when you don't know what you need to power your video. You may have existing assets and infrastructure, databases, tracking methods, proprietary builds, or you may be starting from scratch. Most companies don't have in-house creative or technical teams, and are faced with the question of build vs. buy vs. free online video solutions. The Online Video Platform Summit addressed many of the needs of the growing population of video publishers looking for solutions to publish their online video content. It's interesting to note that three of the four presenters on this webinar, Alex Castro, Bismarck Lepe and Ron Yekutiel, were also speakers on our opening Online Video Platform Summit session, Defining Online Video Platforms, which was also moderated by Eric Schumacher-Rasmussen. Additionally, all four companies on this webinar presented their platforms as part of the two Online Video Platform Showcases.

Last month, I covered the Online Video Platform Summit in depth with a series of posts that included videos from each session and related commentary. I listed links to those posts below the announcement for this upcoming free webinar, which is an event you'll not want to miss.


Register now for this FREE live Web broadcast
THURSDAY MARCH 11th, 2010 • 11am PT / 2pm ET


Online video platforms are moving towards the center of the video universe. But with so many on the market, it can be difficult to determine what features you need and which platform will work best for you.

This roundtable will help you make an informed decision based on your organization's needs, whether you're a small business, independent content creator, educational institution, enterprise, large media organization, or anywhere in between. Speakers will address a wide range of topics including user experience, customization, monetization, syndication, metrics, and live vs. on-demand video. Most importantly, they'll take attendee questions so you can get the answers you need to make the right purchasing and deployment decisions.

Join this Roundtable Webcast to learn about:

  • Use of video for internal, B2B, and B2C communications
  • Real-world examples of successful video use cases
  • Increasing viewer engagement with interactivity and social media
  • The pros and cons of live vs. on-demand video
  • Using video for marketing, branding, ecommerce, education, training, and more
  • Delivering video to mobile devices

Reserve quickly —space is limited. Audio is streamed over the Internet, so turn up your computer speakers!


MODERATOR

image


Eric Schumacher-Rasmussen
Editor
Streaming Media




PRESENTERS


Alex Castro
CEO and Co-founder
Delve Networks

Gannon Hall
Chief Operating Officer
Kyte





Bismark Lepe
Co-founder and President of Products
Ooyala

Ron Yekutiel
Chairman and CEO
Kaltura


Update: Be sure to check out Jan Ozer's new article on Streamingmedia.com
  • Choose Wisely: Selecting An Online Video Platform - Today, if streaming video is at all integral to your enterprise, and if you're currently hosting your own videos or posting them to user-generated content (UGC) sites such as YouTube and Vimeo, it's time to consider using an online video platform. - Thurs., Feb. 25, by Jan Ozer

Online Video Platform Summit posts: