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Rather than look at this video as a marketing tool for Duarte Designs (which it does a great job at doing) – consider this as a public service announcement.
Nancy Duarte shared the 5 Rules in a guest post, 5 Tips on Getting PowerPoint to Sing! on the The PowerPoint Team Blog:
"The foundation of the script came from the Manifesto: The Five Theses of the Power of a Presentation from our book slide:ology which are:Related:
- Treat Your Audience as King: They didn’t come to your presentation to see you. They came to find out what you can do for them. Make it clear what they are to do.
- Spread Ideas and Move people: Communicate your ideas with strong visual grammar to engage all their senses and they will adopt the ideas as their own.
- Help The Audience See What You’re Saying: Guide your audience through ideas in a way that helps, not hinders their comprehension. Appeal not only to their verbal senses, but to their visual senses as well.
- Practice design, Not Decoration: Don’t just make pretty talking point. Instead, display information in a way that makes complex information clear.
- Cultivate Healthy Relationships: Display information in the best way possible for comprehension rather than using slides as a crutch." - from The PowerPoint Team Blog : 5 Tips on Getting PowerPoint to Sing!