Sunday, May 18, 2008

Streaming Media East in NYC This Week

The annual Streaming Media East Conference now in it's 11th year rolls into the big Apple tomorrow. The pre-conference workshops are on Monday and the conference sessions run from Tuesday through Thursday.

"The Streaming Media East show is the number-one place to come see, learn, and discuss what is taking place with all forms of online video business models and technology. Content owners, viral video creators, online marketers, enterprise corporations, broadcast professionals, ad agencies, educators and others all come to Streaming Media East to see and hear the latest online video technology but, more importantly, to discuss the business models that are coming of age.

I've gone to Streaming Media West for much of the last 10 years and have seen a lot of changes in the online video and streaming market. This year in particular is a really pivotal time for video on the web and the market is exploding with new innovation. It seems like there's a new API everyday that better integrates our video tools into our mobile and connected lifestyles.

A lot has changed in the last 6 months with advances in Flash delivery and H.264 streaming, improved video quality on YouTube, Adobe Air applications, mobile streaming applications like Qik, Flixwagon, video conversation platforms like Seesmic, branded widgets by Kyte, the emergence of advertising revenue models, CDN mergers and acquisitions, Hulu, HD on the web, the end of DRM and new notable music distribution models tried by Radiohead and Nine Inch Nails and the companies like Apple, Google, Microsoft and the lot all trying to capture their market share.

The pre-conference sessions kick off tomorrow with workshops on "Using Adobe Media Server to Deliver Live and On-Demand Video, Comparing and Using Online Video Codecs, Deploying On-Demand and Live Media Experiences with Microsoft Silverlight and Planning, Building, and Launching a Successful Podcast."

The two conference days are packed with keynote sessions by industry leaders, panel discussion with CEO's, product managers, producers, bloggers, technology and social media strategists, engineers, content creators and so many others. You can see the final program here.

Aside from many of the familiar topics few highlights I'm looking forward to are the new tracks on H.264 Convergence, lifecasting and live mobile streaming. I heard from Steve Garfield who said that they will doing live streams on Qik and Mogulus for his session on Tuesday.
  • Live Broadcasting Over Mobile and Wi-Fi Networks (C104) 2:45 PM - 3:30 PM EDT Moderator: Steve Garfield, Mobile Video Journalist,
    Presenters: Max Haot, Founder, CEO, Mogulus
    and Bhaskar Roy, Co-Founder,
I imagine there will be more live streaming for the lifecasting session that social media guru Chris Brogan is moderating on Wednesday.
  • Lifecasting: The New Broadcasting Platform (B201) 10:30 AM - 11:30 AM EDT
    Moderator: Chris Brogan, VP, Strategy and Technology, CrossTechMedia & Co-Founder, PodCamp

    Presenters: Scott Monty, Consigliere, crayon; Sarah Austin, Founder, and Brad Hunstable, Founder, Business Development,
I'll be keeping my eye out on Twitter, Friendfeed and my RSS feeds for updates from the show and share what I find as it becomes available. As in the past, the conference sessions will be video recorded and available on following the conference.

Congratulations on your 10 year anniversary and kudos to Dan Rayburn and the conference organizers and contributors for another year of great conferences and publications! I'm looking forward to attending the Streaming Media West show in September.

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