Track A: (A102) 11:30 AM - 12:30 PM |
In the world of video publishing, how do you get started? How do you create compelling content? With so many options for live and on-demand video, how do you choose your distribution platform? How do you find your niche? Build your audience? Establish your brand? How do you create a sustainable model to monetize your content and generate income? This is an opportunity to hear some of the most well-known and respected online video publishers discuss online video publishing and marketing strategies.
Moderator: | Larry Kless, Founder, President, OnlineVideoPublishing.com |
Presenters: | Sanjay Desai, VP of Product Marketing, Brightcove Eric Hadley, Chief Marketing Officer, Heavy.com Sundance DiGiovanni, Co-Founder, Chief Brand Officer, Major League Gaming Roger Lee, General Partner, Battery Ventures |
Thursday, September 25
Updating and Syndicating Your Channels for New Media Distribution
Track B: (B302) 11:30 AM - 12:30 PM |
Many traditional venues for news, information, and entertainment are in the process of transforming from their old ways to the new Web 2.0 models (syndication, tagging, comments, live chat, live streaming). Audience viewing habits have also changed and their demands for engaging social media and interactive features often drive the delivery model. Many online video publishers use different strategies, tools, and services to syndicate multimedia feeds. Learn from some of the people that are changing the way traditional media is being syndicated within their businesses.
Moderator: | Larry Kless, Founder,President Online Video Publishing.com |
Presenters: | Andy Plesser, Founder And CEO, Beet.tv Mark Rotblat, VP of Sales and Marketing, TubeMogul Paul Kontonis, CEO, Co-Founder, For Your Imagination Ric Camacho, VP, Digital Syndication, Reuters |
For more information go to: http://streamingmedia.com/west/