Monday, August 11, 2008

Streaming Media West: Online Video Publishing Panel Sessions

Streaming Media West is now 6 weeks away and the panel sessions for the conference are just about filled. Here's the two panel sessions that I will be moderating now with the speakers listed for each session. You can get in to see the keynotes for free as well as the exhibit hall and you can still register here for the Pre-Conference and Conference sessions. Stay tuned for more coverage in the coming weeks.

Tuesday, September 23
Online Video Publishing and Marketing Strategies
Track A: (A102) 11:30 AM - 12:30 PM

In the world of video publishing, how do you get started? How do you create compelling content? With so many options for live and on-demand video, how do you choose your distribution platform? How do you find your niche? Build your audience? Establish your brand? How do you create a sustainable model to monetize your content and generate income? This is an opportunity to hear some of the most well-known and respected online video publishers discuss online video publishing and marketing strategies.

Moderator:Larry Kless, Founder, President,
Presenters:Sanjay Desai, VP of Product Marketing, Brightcove
Eric Hadley, Chief Marketing Officer,
Sundance DiGiovanni, Co-Founder, Chief Brand Officer, Major League Gaming
Roger Lee, General Partner, Battery Ventures

Thursday, September 25
Updating and Syndicating Your Channels for New Media Distribution
Track B: (B302) 11:30 AM - 12:30 PM

Many traditional venues for news, information, and entertainment are in the process of transforming from their old ways to the new Web 2.0 models (syndication, tagging, comments, live chat, live streaming). Audience viewing habits have also changed and their demands for engaging social media and interactive features often drive the delivery model. Many online video publishers use different strategies, tools, and services to syndicate multimedia feeds. Learn from some of the people that are changing the way traditional media is being syndicated within their businesses.

Moderator:Larry Kless, Founder,President Online Video
Presenters:Andy Plesser, Founder And CEO,
Mark Rotblat, VP of Sales and Marketing, TubeMogul
Paul Kontonis, CEO, Co-Founder, For Your Imagination
Ric Camacho, VP, Digital Syndication, Reuters

For more information go to: