Fulcher said that this deal is very complementary for both companies and Ooyala will help advance video delivery and monetization in Japan. Video is no longer just a business imperative, but a strategic imperative and the convergence is underway, as he says in this Ooyala video release:"Over time, Yahoo! Japan will standardize on Ooyala across all of its properties. They will leverage our advanced technologies for wide ranging video initiatives such as cross-platform video delivery, subscription, and advertising services. Yahoo! Japan will deliver rich video experiences on connected PCs, smartphones, tablets and ultimately TVs in the Japanese market."
"While it will take time to get Yahoo! Japan up to scale, I think this deal could bring in a substantial amount of revenue for Ooyala twelve months from now. By substantial I mean multi-millions, especially since Yahoo! Japan's stream count is in the billions each year."Rayburn added that Ooyala is a "clearly a force to be reckoned with":
"In the online video platform space, the market is currently dominated by Brightcove, Ooyala and Kaltura in terms of market share. For some time I've thought that it would be very hard for any company to really give Brightcove a run for their money, but Ooyala seems to have really picked up a lot of momentum as of late and this deal is probably one of the largest seen in the OVP space."
- Yahoo! Japan® and Ooyala® Form Strategic Partnership to Bring Professional Video to 80 Million Users in Japan
- Ooyala Blog: Ooyala partnership with Yahoo! Japan delivers professional video to 80 million users
- Ooyala Signs Yahoo! Japan In Big Customer Win For The Company
- Ooyala Lands Yahoo! Japan In Big Customer Win
- Ooyala lands Yahoo! Japan; investment in APAC region begins to pay dividends - FierceOnlineVideo
- Ooyala Adds YouTube Video Management Tool to Backlot
- Online Video Platform Summit - Ooyala to Showcase Video Publishing, Analytics and Monetization Platform
- Ooyala Raises $10 Million to Fastrack Global Expansion
- Ooyala Sees Growth in the Crowded Online Video Platform Market
- Ooyala is Focused on Personalizing the New Media Experience
- The Joost-Ooyala Hookup
- Next Generation Ooyala Player Coming Soon to a Site Near You
- Ooyala Co-founders Featured in the Mercury News, "Sons of migrant farmworkers co-found promising Silicon Valley tech startup"
- Ooyala Is On A Mission To Make Content More Personal, Launches Innovative Video Advertising Feature Set
Yahoo! Japan Corporation operates Yahoo! Japan, a search engine and online information portal. The company is based in Tokyo. Japanese telecommunications and web company SoftBank is Yahoo! Japan’s majority owner and the company is affiliated with US-based Yahoo!. Yahoo! Yahoo! Japan operates in a variety of divisions, including auction services, media development, Yahoo! BB broadband services, shopping and general business solutions. Users can also register for Yahoo! e-mail, personalized web pages, a social network (Yahoo! Days) and access to message boards.
Ooyala is the leader in online video management, analytics and monetization. Our integrated suite of technologies and services give content owners the power to expand audiences and the deep insights that drive increased viewer engagement and revenue from video. Ooyala serves hundreds of global media companies and marketers including Telegraph Media group, Yahoo Japan, Fremantle Media, Vans, Endemol, Vice Magazine, and Glam Media. Visit Ooyala and follow @Ooyala on Twitter.