Thursday, April 21, 2011

Online Video Platform Showcase: STREAMOTOR by IMAVEX, KickApps

In this second of two sponsored Online Video Platform Showcases from the Online Video Platform Summit, this session features presentations by Steven Burzynski, STREAMOTOR by IMAVEX and Mike Sommers, EVP of Products, KickApps. Each of these providers have similar offerings, yet they differentiate themselves by their video publishing platforms, analytics and monetization features, scalability, integration, pricing, strategy and market presence.

STREAMOTOR is an easy streaming video solution that allows you to take a video in any format, upload it, organize and and publish into customized playlists. STREAMOTOR uses Limelight Networks and its global network as the backbone for all of the Flash and H264 based video streaming. Streamotor also partners with Kulabyte to deliver its STudio 360TV video platform. Kickapps provides an easy-to-use platform for creating interactive social video and web experiences. Core to KickApps' platform is its App Studio, which is a WYSIWYG web-based development environment that allows anyone to build customizable interactive players quickly and easily assembled and shared around the social web.

Watch the video below to and learn about their features and capabilities and visit their websites for more information and a free trial.

Company Profiles

IMAVEX launched STREAMOTOR in 2008 and is a leading provider of interactive and highly effective Internet marketing solutions specializing in LIVE and video-on-demand (VOD) streaming as well as web site design and content management. IMAVEX helps organizations promote and generate new business through search engine marketing (SEM) and search engine optimization (SEO) by utilizing a technique known as pay-per-click advertising and by optimizing Web sites and video for search engines. Imavex is a Google AdWords qualified company and utilizes the latest in tracking tools to understand and improve Internet marketing campaigns. Currently, there are more than 1,400 organizations around the world that utilize Imavex's Web site design, Internet marketing and video streaming media solutions.

STREAMOTOR by IMAVEX is a video content management system and streaming video solution that allows you to manage your online video content by organizing, customizing and publishing your videos. In addition, STREAMOTOR provides you real-time access to valuable usage reports and analytics. STREAMOTOR is intuitive and easy to use as it focuses solely on the management and delivery of your online video content. For more information, visit or
Follow Streaming Video (streamotor) on Twitter

About KickApps
KickApps was founded in 2005, and is a leading provider of customizable social software solutions consisting of a suite of hosted applications and services which are used by some of the world’s largest brands and recording artists including: NBC Universal, American Express, Live Nation, Scripps Network, Simon & Schuster, Viacom, The Washington Redskins, The Weather Channel, Madonna, U2, Kiss, Shakira and all the NHL teams. Its more than $12 million annual revenues are made almost entirely from recurring software license fees. On January 28, 2011, KIT digital acquired the privately-held KickApps Corporation, based in New York City. Its more than $12 million in annual revenues are almost entirely from recurring software license fees.

KickApps has added significant technology and product synergies to KIT digital. KickApps’ Open Source Media Framework (OSMF) App Studio has helped unify all publishing-layer technologies across KIT digital's family of products to deliver fully customized Flash and HTML5 experiences. KickApps' suite of self-serve deployable social solutions are created using an intuitive drag-and drop interface, ranging from full social website experiences to simple social widgets. The platform also includes KickApps’ proprietary WidgeADs ad format, that can be served in any IAB-standard ad slot and shared  across the web. Follow KickApps (kickapps) on Twitter