The Evolution of Video Marketing Part 2: An Illustrated History [Reel Summit]

This post is about five months old and goes back to the Reel Summit that was held at the Hotel Nikko in San Francisco on July 24-25, 2014. I meant to do a lot of blogging on this event, which was put on by good friend and ReelSEO rockstar and founder Mark Robertson and Dave Holland, ReelSEO Events and Commercial Director, but as you have noticed I've been way to busy to blog!

So, I share this video produced by BonFire Labs as the first post to wrap up the year, and the best of 2014!



Stay tuned for more to come... and visit ReelSEO to get everything you need to know about video marketing!

The History of Video Marketing Part 1: Revolution [2014 ReelSummit] #reelsummit

The 2014 Reel Summit taking place today and tomorrow at the Hotel Nikko in San Francisco. This two-day conference is the only industry event devoted entirely to online video marketing for marketers and content creators who are serious about the (r)evolution of digital video marketing. The event is sponsored by ReelSEO and brings together inspiring brands, marketers and industry thought-leaders to share cutting-edge knowledge and advanced training and best practices on video production, online video advertising, brand management, e-Commerce and much more. ReelSEO welcomes video industry leaders YouTube, Vice, Vimeo, Cisco, Buzzfeed, Pixability, Brightcove, JW Player, Tubular, CinemaSins, and many others to learn from each other and celebrate the world of online video marketing.

 

As YouTube marketing expert Greg Jarboe says, this video, "An Illustrated History of Video Marketing Meet the Screens", produced by Bonfire Labs, illustrates that online video has grown, matured, and become mainstream.

"So has its audience", says Jarboe. "What was once the domain of the cutting-edge few has now become so common that it’s transformed how the world interacts with the web. Companies that never thought of using video now realize it’s the best way to communicate with their customers, build their brands, and educate and inform stakeholders both inside and outside of their organizations. With this new audience comes new challenges and new possibilities."

This year's keynotes include:

• Jonathan Perelman, GM of Video & VP Agency Strategy at BuzzFeed
• Jeroen “JW” Wijering, creator of the world-renowned JW Media Players;
• Jon Klaff, Head of Media Solutions, Brand Activation Team at Google/YouTube
• Jim Louderback, General Manager of Discovery Digital Networks 
• Rob Davis, Executive Director/Founder of the Content Marketing & Advanced Video Practices at Ogilvy
•  Allison Stern, Co-Founder of Tubular Labs

This Tubefilter article, 2014 Reel Video Summit Has A Stellar Lineup, Grilled Gurus, captures a great synopsis of the event and discusses a new and different format where attendees can "Grill the Gurus." Also, this Onlinevideo.net article written by YouTube marketing expert 

Several of the sessions will be streamed live on ReelSEO's YouTube, so stay tuned for updates.

More information - http://reelsummit.com