Showing posts with label Jan Ozer. Show all posts
Showing posts with label Jan Ozer. Show all posts

Sunday, March 11, 2012

Online Video Consultants Say the Darndest Things

Trying to keep up with latest video workflows, video codecs, algorithms and the variety of delivery methods for multiple screens can be a daunting task for anyone. Even the experts agree that the process and tools for video content creation, management and delivery is constantly changing – and can be a challenge to master, let alone understand. Not only do we have to know about every possible screen size and resolution, device and platform, network bandwidth connections and constantly shifting “standards" to deliver any content, anytime, anywhere and on any device.

Multiscreen delivery, connected device platforms, hybrid IPTV/OTT systems, HTML5 and Flash Player customization controls, mobile app development, multi-upload content ingestion and management, advanced adaptive transcoding, mobile-ready encoding, intelligent device detection, user moderation and permissions setting, contextual social media extensions, intuitive ad server and network integration, extensible APIs, automated deep linking and media asset syndication, viewer engagement and geographic distribution reporting, etc... it's enough to make your head explode!

As the consultant's creed says, "“If you can’t convince them, confuse them!”



This amusing video pokes fun at the technical jargon that online video consultants say that makes your head spin. The video stars web video experts, Jan Ozer and Lisa Larson-Kelley, and is actually a humorous digital short to market a one-day web video workshop, Encoding, Serving, and Player Development for Multiple Screen Delivery that Ozer and Larson-Kelley are teaming up on again, in New York City on April 10, 2012. This Web Video Workshops session is a joint venture between Streaming Learning Center and LearnFromLisa.com. It's presented in two sessions and covers video encoding and video serving and player development and will provide video compressionists, web developers, content producers, and video professionals end-to-end knowledge to achieve the best playback across desktops and devices.

Ozer, author of Video Compression for Flash, Apple Devices and HTML5, will cover encoding for multiple-screen delivery and review the fundamentals of producing H.264 and WebM streams, adaptive streaming and single file and adaptive playback capabilities of Flash and HTML5 on the desktop, and iOS and Android devices, other mobile handsets and tablets and prominent OTT platforms. He'll also detail transmuxing technologies like those provided by the Wowza Media Server and Adobe Flash Media Server.

Larson-Kelley, author of Flash Video for Professionals and the producer of Lynda.com's Publishing Video with the Flash Platform and Up and Running with Flash Media Server 4.5, summarized the workshop on her blog:
"This workshop will provide an overview of the online video landscape today, map out where its going in the future, and provide clear approaches to achieving the best quality playback on the widest array of screens. I’ll give a detailed overview of the current video capabilities of HTML5 and the Flash Platform. We’ll discuss the various devices on the market today and outline their overall classifications and critical specifications. I’ll also outline systematic approaches to reaching targeted classes of devices, with the aim to provide high quality content to the widest audience."
The session is on Tuesday, April 10, 2012 from 9:00 AM to 4:30 PM (ET), New York Plaza, NY

More information and tickets available here.

Friday, November 11, 2011

Jan Ozer's Thoughts on Why Adobe Abandoned Flash for Mobile

Streaming Media West was abuzz this past week with Adobe's surprising announcement that it will abandon future development of Flash Player for mobile devices following the next release 11.1, and will be more aggressively contribute to HTML5 innovation with key players, including Google, Apple, Microsoft and RIM. Adobe will continue to support its current Flash development. Over the last few years HTML5 and H.264 video have been gaining momentum as an emerging standard for online and mobile video, spurred on by Apple's exclusion of Flash on its popular iDevices and negative press it received from Steve Jobs' Thoughts on Flash. Adobe had developed Flash Player to run on Google's Android and other non-Apple mobile platforms, but its official statement from its blog post now says,"HTML5 is the best solution for creating and deploying content in the browser across mobile platforms."

While Adobe had a strong presence at Streaming Media West with its Platinum sponsorship of the conference, prominent spot on the exhibit floor and usual pre-conference session with Kevin Towes, the company was tight lipped about why it decided to withdraw Flash from the mobile market. I caught up with Jan Ozer, Video Producer, Writer, Publisher of StreamingLearningCenter.com and author of Video Compression for Flash, Apple Devices and HTML5, to get his perspective on the implications of the announcement for the online video industry, mobile developers and consumers.



Ozer says Adobe made this move for three reasons. Number one, they were fighting against the current at least with Apple, and then with Microsoft's recent announcement about their tablet oriented operating system, they can't fight this. Number two, Ozer says, Adobe wasn't getting then support it needed from Google and other vendors to make Flash work effectively on mobile platforms. The last thing he says is, as computers get more powerful people are building applications that require more power and faster CPUs to run smoothly, and Flash-enabled tablets and phones simply don't have the power to run smoothly and deliver a quality experience.

This doesn't mean that Flash on the desktop is going away anytime soon, and Ozer says that it will actually create a tale of two websites, with a web version that is completely immersive Flash experience, and the other more simple and targeted for mobile devices.
"That's already being done by some vendors like Converse, who, if you visit it with an iPad, sends you to a simple e-commerce site, but if you visit with a computer, sends you to an immersive Flash experience. The other is that many vendors, seeking to minimize development costs, will produce a single site using HTML5 that lacks much of the immersion that Flash can provide." 
While many are saying Adobe's announcement is significant, Ozer points out:
"In terms of video, remember that HTML5 doesn't have many key technologies now being used or implemented by the primary distributers of non-UGC video on the web (networks, studios, etc). These include adaptive streaming, digital rights management (DRM), peer-to-peer delivery, and in the enterprise space, multi-casting. Remember also that at last count (November 9, 2011), the penetration of HTML5 compatible browsers on connected computers was under 60%. Streaming producers are going to need a plug-in based option for several more years, and Flash is the obvious choice. "

He described the implications in greater detail on in this blog post, Adobe to Discontinue Flash for Mobile, and offered this advise to online video publishers.
"If you're a web producer trying to access these mobile devices, your strategy doesn't change much either. You've had to deliver to desktops with one technology and iDevices with another, Android has always been a fractured market. Now you'll likely deliver to all mobiles using a single technology (let's hope) and all desktops with another. Certainly Google's adaption of HTTP Live Streaming in Android 3.0 is a good sign."

Related:

Monday, February 8, 2010

Announcing the "Streaming Production & Flash Delivery” Workshop in NYC, March 23, 2010

Streaming media guru Jan Ozer and Flash expert Lisa Larson-Kelly are teaming up to present a one-day intensive workshop on “Streaming Production & Flash Delivery” to be held on March 23, 2010 in New York City. The workshop will feature two tracks, Streaming Production and Flash Delivery, each comprised of two ½ day courses. The workshop courses detail the complete streaming production and delivery workflow, from set design to Flash Media Server setup, from H.264 encoding to Flash Player creation. Jan Ozer, and Lisa Larson-Kelly are both recognized authors, experienced producers and frequent speakers at industry workshops hosted by organizations like Streamingmedia.com and the Media Communications Association - International.

In his morning workshop "Streaming for Production", Jan will cover the creative techniques and tools to produce high quality video productions from cameras, lighting and audio. His afternoon session will focus on "Encoding H.264 Video for Flash, i-Pod/Phone/iPad and Silverlight" with in-depth review of the leading encoding applications, quality settings and workflow. Lisa will cover the technical end of things with a morning session “Flexible Protocols and Custom Player Development” which gets you up to speed on the various delivery methods now available in Flash (including adaptive streaming via HTTP Streaming, P2P via RTMFP) and custom video player development for both the programmer and the non-programmer using Open Source Media Framework. Then in the afternoon Lisa present a “Flash Media Server Crash Course” which will get you going with FMS on how to set up the server, what it can do, and how to do it.

Sign up now before it sells out… this is a one day training session, and there is limited seating!

DETAILS and REGISTRATION: Streaming Production & Flash Delivery Workshop – Eventbrite

Streaming Production Track

Production for Streaming
You can’t have high quality streaming video without high quality video – compression is only half the story. Video Production for Streaming is a focused ½ day course that details how to optimize set design, lighting, and other production techniques for streaming quality. The course will help beginners achieve competency at these skills, while helping experienced professionals new to streaming understand the unique issues related to streaming production.

The course will combine lecture with on-site demonstrations of all equipment discussed, from lighting and audio to cameras and microphones. This will take students “beyond the PowerPoint” and enable them to immediate apply the lessons. Students will be given checklists and procedures for most common tasks, and will return to their offices with the skills necessary to setup and shoot high quality for streaming delivery.

Encoding H.264 Video for Flash, i-Pod/Phone/iPad and Silverlight

H.264 has become the “it” codec, central to the three-screen strategy, but is confusing to produce, with obscure settings (B-frame pyramid?/CABAC?) and encoding interfaces (and output quality) that varies dramatically by encoding tool, plus a reputation for slow playback on some computers.

This seminar cuts through the confusion by describing the most common H.264 encoding parameters, detailing playback CPU load on a range of computers and delineating encoding requirements for computers and the iPod/iPhone/iPad trilogy. It then compares the output quality produced by tools like the Adobe Media Encoder, Apple Compressor, Sorenson Squeeze and Telestream Episode, and concludes by demonstrating how to encode into H.264 format with these tools.

Overall, students will walk away understanding:
  • The performance, quality and compatibility implications of all H.264 encoding parameters,
  • How to produce for and deliver to Apple’s iPod/iPhone/iPad,
  • How to configure H.264 video for optimum quality/playback smoothness on a range of computers
  • Which encoding tools produce the best quality H.264
  • How to encode to H.264 format using Apple Compressor, Adobe Media Encoder, Sorenson Squeeze, and Rhozet Carbon Coder.

Flash Delivery Track

Flash Delivery: Flexible Protocols and Custom Player Development

In this intensive half-day workshop, students will gain the information and tools needed to plan and deploy web video applications. First, they will learn how to deliver optimized, high quality content with the Flash Platform’s flexible delivery protocols. The pros and cons of progressive delivery, RTMP streaming, and the new adaptive streaming solution in Flash Player 10.1 will be covered, helping to choose the best delivery method for specific audiences. File format details, content preparation tools and workflows will be discussed.

Once students have a clear understanding of optimum delivery methods, we will outline the options for building custom media players. We’ll focus on the Open Source Media Framework, with an overview of its structure and ActionScript classes, along with hands-on examples to get started with the framework. Students will walk away with a basic custom player and an understanding of how to use the framework to build both simple no-code players and complex interactive players that leverage analytics, advertising, and social media APIs.


Flash Delivery: Flash Media Server Crash Course
Flash Media Server Flash Media Server Flash Media Live Encoder

Over 75% of web video today is delivered on the Flash Platform. Flash Media Server (FMS) is Adobe’s streaming server that is powering this content delivery. The latest version of FMS provides robust, scalable live and on-demand streaming, along with powerful features such as real-time interaction, Dynamic Streaming, DVR functionality, smart buffering and more.

Students in this ½ day course will gain a deeper understanding of how the server works, what it can do, and how to deploy streaming media applications that leverage its features. Students will install the Flash Media Development Server on their laptops, set up their first live broadcast, and even see how easy it is to create a custom 2-person videoconference.

Advanced students will learn how to integrate streaming and interaction into their applications, while beginners will leverage the tools and built-in services that ship with FMS, along with time-saving third-party tools, to learn about the server and how to get started streaming. Students will walk away with real hands-on experience with streaming on the Flash

About the instructors

Jan Ozer has produced and encoded video since the CD-ROM days (1992) and has taught courses in video and streaming production since 1994, most recently for the MCA-I and at Streaming Media Seminars in New York, San Jose and London, and for private organizations like Cisco, Lockheed and Johns Hopkins University.

Jan has written many authoritative articles on streaming technologies for outlets like StreamingMedia.com, Digital Content Producer, and EventDV. In January, 2006, Jan released two white papers through StreamingMedia.com, Choosing and Using the Optimal Video Codec, and Choosing and Using the Optimal Flash Codec. In 2007, he released Critical Skills for Streaming Producers, a mixed media training DVD with a mix of PDF, screencam and streaming video sample files.

Jan has written or co-authored 14 books on digital video related topics, including the Hands-On Guide to Flash Video: Web Video and Flash Media Server, with Stefan Richter. One Amazon reviewer commented “From lighting techniques, to what not to wear, to Flash Media Server, this book has it all. … the chapters on compression and bandwidth are excellent.” Another said “For videographers, this is your bible on how to capture video for Flash. For video editors, this is your bible on how to prepare and compress the files.”

Jan also shoots, edits and produces DVDs and streaming media for concerts, ballets and other events, produces training videos for local artisans, and screencam presentations for multiple organizations, including Roxio, ProDad, EventDV and ViewCast. Jan’s blog is streaminglearningcenter.com.


Lisa Larson-Kelley began her career in print design, but was soon lured to digital media by a little application called Flash 4. In addition to hands-on development projects, she enjoys writing and teaching, with a knack for breaking down complex concepts and making them accessible. She has worked with many video-centric start-ups as well as companies like Adobe, Microsoft and L’Oreal. She has authored whitepapers, tutorials and e-seminars for Adobe, editorials and features for StreamingMedia.com; and co-authored the book Flash Video for Professionals (Wiley/Sybex, 2007). An Adobe Community Professional, Lisa speaks at numerous industry conferences and user groups around the world, and is a founding member of the FlashCodersNY study group.

Lisa is currently consulting, teaching, and blogging about Flash video, web development and life (just outside) the big city on her blog, Flashconnections.com — and along with her husband Tom, is raising a healthy, happy daughter (who has an unnatural affinity for all things digital).

Monday, August 17, 2009

Introducing Streaming Media TV

Today, Streamingmedia.com launched their new portal for original video content, Streaming Media TV, featuring the first episodes of two new shows: Bandwidth Bastards, a weekly collection of commentary and news analysis from Nico McLane and A.M. Arno, and Jan Ozer's Peer Review, which will analyze how top video sites are doing in production categories such as background, lighting and exposure, audio, editing, and encoding. Since it was founded in 1998, Streaming Media has been dedicated to providing education and information to industry professionals and corporations in the utilization of digital media technology through its three core business areas: StreamingMedia.com, exhibitions and conferences, and research and publications. For over 10 years, StreamingMedia.com has become the premier online destination for professionals seeking industry news, information, articles, directories and services. The site features thousands of original articles, hundreds of hours of audio/video content (comprised mainly of conference archives and audio podcasts), breaking news, research reports, industry directory, and case studies that showcase the latest real-world streaming media implementations.

But over the years many have wondered -- with all this wealth of information about online video and streaming -- where's the original video programing? Well, the answer to that is Streaming Media TV.



I spoke with Streaming Media Publisher Joel Unickow about the launch of Streaming Media TV and he has this to say:
"We've actually been publishing videos on the site for over 10 years now, but the most recent sessions from our shows like SMEast and SMWest are found on the Audio/Video Archive section of the site, since they are most timely and relevant to today. Our writers have been expressing great interest in running their own webisode shows on our site for some time, and they are doing a great job with their content, both in print and now in video. Eric, our editor, has been the real spearhead for the initiative. We see StreamingMediaTV as way of adding a new dimension of coverage, of the space itself.

We've been barked at for a while to get this going, I mean, let's face it, this is StreamingMedia.com, so expect to see more video coverage including how-to tutorials, reviews, interviews and opinion video. We hope that our viewers will send in their comments and suggestions so we can provide the best programming that suits their needs - we are listening."

Sunday, May 10, 2009

Jan Ozer's Streaming Learning Center, An Online Resource for Streaming Media Production

I'm pleased to present a new online resource called the Streaming Learning Center, a web site that collects articles, tutorials and resources written by streaming media expert Jan Ozer. It contains original content, as well as content Jan has written for magazines like Streaming Media magazine, EventDV, Digital Content Producer and PC Magazine. According to Jan, "Basically, I put the site together to provide a forum for thoughts independent about what I write about elsewhere and to collect relevant articles that I've written in the streaming arena. For readers, it's a place to get a very techie streaming centric view of the world."

A few of the articles available on the site include Streaming Basics, Know Your Digital Video Formats, Marketing with Video, Are you using the best streaming encoding tool? and many more. You can also download a free primer on streaming media from the site. The primer is an amalgam of materials already available on streaminglearningcenter.com, along with new content, in a compact, more convenient form freely downloadable and fully printable.

"The ability to produce streaming media has suddenly become a critical skill set for many producers. However, though many of us use streaming-related terms like data rate and bandwidth everyday, there may be some residual lack of certainty as to what they precisely mean and why they are important," he says in the introduction. "Hopefully, this primer, written for beginners, will help fill these gaps for many readers."

It starts by defining commonly used streaming terms like bandwidth, streaming and data rate, and then explains universal encoding parameters like VBR and I, B and P-frames. Then it introduces readers to the big three codecs, H.264, VP6 and VC-1, and briefly compares and contrasts Flash and Silverlight. The primer finishes with a section on how to choose common encoding parameters like data rate and resolution and can be downloaded here.

Jan Ozer has worked in digital video since 1990, and is the author of 13 books related to video and streaming technology. He currently writes for StreamingMedia.com, Digital Content Producer and EventDV. In addition to producing seminars and for StreamingMedia.com and the MCA-I, Jan instructs two and three day video production seminars for the Digital Media Academy. He recently authored Critical Skills for Streaming Producers, a mixed media tutorial on DVD published by StreamingMedia.com and has spoke at numerous Streaming Media East and West panel sessions and workshops and many of the video archives are available here.

Jan will be presenting two sessions at Streaming Media East as it kicks off tomorrow in New York City with a Pre-Conference seminar on Encoding H.264 Video for Streaming and Progressive Download and another session on Streaming Production: Improving Your Video Quality.

This summer, he will teach two courses for Digital Media Academy, Producing Video for the Web (3 days) and Web Video Compression & Delivery (2 days). The two hands-on courses, to be held at Stanford University in Palo Alto, CA (July 20-24) and Harvard in Boston, MA (July 27-31), will cover streaming production from set design to encoding using equipment from vendors like Sony, Bogen and Photoflex, and production software from Adobe and Apple. Check http://digitalmediaacademy.org/courses/all-courses.html#videopro for more details.

Saturday, June 7, 2008

Jan Ozer Says Microsoft Should Embrace H.264

Streaming media author and encoding expert Jan Ozer posted a commentary on Streamingmedia.com yesterday on why Microsoft should consider adding H.264 playback to Silverlight and/or Windows Media player and drop the continued development of Microsoft's VC-1 video codec . He said that there was a major buzz about this at Streaming Media East and thought it made a lot of sense but it turned out to be only a rumor that Microsoft has adamantly denied.

Jan Ozer presents a compelling case on why Microsoft should adopt H.264 and offers the following:
  1. In all his codec quality tests since 2006, VC-1 has rated last far below H.264 and on2's VP6 codec. You can look at some of the results in the presentation he gave at Streaming Media East available here. He also tested CPU utilization and found that at 720p the H.264 Baseline profile still out performed VC-1.
  2. Having a single standard like H.264 within the mobile market will help it thrive best and help lower overall costs for video-enabled phones. As for streaming, he asked, "Since VC-1 will likely fail in the device market, why continue to push in streaming? All this does is force publishers seeking to stream to both computers and devices (like NBC and the upcoming Olympics) to encode using two different codecs, needlessly increasing production costs. Since video playback in the device market is currently scattered among H.264, Flash Lite, and WMV, supporting multiple codecs is necessary today, but should it be in the future?"
  3. He says that Silverlight would also prosper by adding H.264 support and it would be a shame to lock it into a technology that doesn't even match the quality of the two Flash codecs. It's his opinion that the Microsoft would score major market points by adopting an open standard like H.264.
  4. His last point speaks to the entire video ecosystem which would benefit from one standard. He says, "Agreeing on a single codec for all streaming—computer and device—would simplify life for consumers and producers alike, and advance the streaming market."
Dan Rayburn also talked about this on his blog which included a comment by Philip Hodgetts who said,

" Despite the denials, it seems like they may be doing it anyway. Microsoft evangelist Ben Waggoner linked to this article today: http://www.iis.net/default.aspx?tabid=22

"...The IIS 7.0 Media Pack supports all media file types, including WMV, FLV, and MP4,..."and
"Built-in support for ASF, AVI, FLV, M4V, MOV, MP3, MP4, RM, RMVB, WMA, WMV..." Seems to suggest a tectonic shift in the standardization of media delivery."


Who didn't think this was going to be a big year for H.264?

On a related subjected, if you are a streaming media producer or online video publisher be sure to check Jan Ozer's mixed media publication, Critical Skills for Streaming Producers, available as a DVD disc in the form of a 340-page PDF file in book form, It's an incredible resource that covers all the phases of production and encoding complete extensive tutorials, bookmarks, videos and screencams. I did a promo of it here and I'll be sharing my review of it on this blog sometime soon.

I've learned a lot from reading Jan's articles in the various industry publications of the years and I want to extend my personal thanks to him for all his knowledge sharing. You rock Jan!

Thursday, May 1, 2008

Knowing Your Digital Video Formats

Digital video files come in many different shapes, sizes and formats. Whether it's for web delivery, video editing, archiving, DTV or IPTV playout, DVD or Blu-Ray disc or even simply a video clip inserted into a Powerpoint presentation, we are constrained to a specific file format and compression setting depending upon its intended use.

Although H.264 holds the promise of a single standard video format that would be scalable for all uses, we still don't have a standard file format and at times it can get confusing. I found a few helpful articles on knowing your digital video file formats:


This one is courtesy of Reel SEO and was written by guest author and long-time video professional Lorraine Grula.



UPDATE:

Wednesday, January 30, 2008

Critical Skills for Streaming Producers by Jan Ozer


Jan Ozer has just authored a new publication titled, "Critical Skills for Streaming Producers" which Streamingmedia.com calls, "a mixed media resource" in the form of, "340-page PDF file in book form, complete with extensive bookmarks that allow readers to quickly find the desired material."

It includes an extensive amount of supplemental material in the form of screencam software tutorials on the standard video editing and encoding tools for Windows and Mac like Adobe Premiere Pro and Media Encoder and Apple Final Cut Pro and Compressor, along with multi-format video tutorials on "Creating a Compressible Background for On-Location Shoots" or "Setting Up Three Point lighting", videos detailing quality differences in compression and deinterlacing settings in Compressor, and illustrated software checklists.

Additionally, "The content also includes extensive market research detailing information like the video resolutions and data rates utilized by major broadcast and corporate sites, or whether these producers are publishing at 15 or 30 fps."

Here's a sample of the chapter list (click chapter title for details):

Chapter 1:
The Streaming Landscape
Chapter 2:
Designing Your Set
Chapter 3:
Lighting the Set
Chapter 4:
Streaming Related Shooting Skills
Chapter 5:
Correcting Audio and Video Problems
Chapter 6:
Choosing a Codec
Chapter 7:
Choosing Output Parameters
Chapter 8:
Production Work Flows
Chapter 9:
Encoding Basics
Chapter 10:
Encoding with the Adobe Media Encoder
Chapter 11:
Encoding with Apple Compressor


Jan Ozer is well known in the streaming media community as a respected expert on video compression, an instructor, author and frequent contributor to Streaming Media Magazine, EventDV and Digital Content Producer. He founded Doceo Publishing Inc. in 1993 and offers advise and consultation to the streaming media community via his web site.

I've attended several of his lectures and read some of his numerous articles and I've found his information invaluable to my professional and video personal work. I've listed the resources he's made available from previous Streaming Media conference workshops which are also PDF files that you can download.

More from Jan Ozer: