Showing posts with label Auto-Tune the News. Show all posts
Showing posts with label Auto-Tune the News. Show all posts

Monday, September 6, 2010

Bed Intruder Song!!! Sweeps the Nation, The Gregory Brothers Make Antoine and Kelly Dodson Viral Video Stars

It's been over month since the unfortunate circumstances that first brought Antoine Dodson and his sister Kelly, the victim of an attempted rape, into the public eye. They have since become household names as viral video stars in The Gregory Brothers' YouTube video, BED INTRUDER SONG!!! The story, which was featured on WAFF 48 News in Huntsville, Alabama last month became the inspiration of an episode of the Gregory Brothers' Auto-Tune the News, and has seen a viral spread like none other spawning an Internet phenomenon.

Both the song, which the Gregory Brothers list Antoine as co-writer, and the video became a remix anthem that has seen over 25 million views on YouTube, broke into the Billboard 100 and spurred covers of the video and song, merchandising, and a 50/50 split of the iTunes revenue between Antoine and Kelly Dodson and The Gregory Brothers. Antoine Dodson has also embraced social media starting his own websiteFacebook fan pageTwitter and Ustream.tv channel.

The song, with its memorable lyrics, captures an angry Antoine Dodson directly addressing the camera warning viewers:
"He's climbing in your windows, he's snatching your people up trying to rape them. So you need to hide your kids, hide your wife, and hide your husband, cuz they're rapin' errbody out here.." 
Dodson and the Gregory Brothers —which consists of brothers: Michael, Andrew and Evan and Evan’s wife, Sarah — have both made numerous TV appearances discussing their viral success, and was featured in today's NY Times which called this phenomenon, "a rare case of a product of Web culture jumping the species barrier and becoming a pop hit."

The article pointed out are that the song has sold more than 91,000 copies on iTunes, and was at No. 39 on the iTunes singles chart last week. The combined views of the two videos (the original and an extended iTunes version) have been viewed more than 25 million times on YouTube. And, let's not forget that the song was No. 89 on Billboard’s Hot 100 chart for the week of Aug. 20 (and is currently No. 92, and was ranked among singles by Katy Perry and Usher.




There has been a lot of discussion about the appropriateness of taking Dodson's original TV news interview and reinterpreting it into a song. Many blogs and articles have criticized how this type of remix culture as exploitative, and that the issue of rape became secondary to the sibling's viral success, but the Gregory Brothers told NY DailyNews.com that people are getting the wrong message. 

According to Michael Gregory: 
“I think people who think it’s exploitative are filtering it through their own perceptions. What Antoine did was send a message of strength and anger, and we translated it into a song,”
Evan Gregory also said:
“Overall, I would add that our primary motivation for working on this piece was that we were compelled by Antoine’s personality.”
The NY Times article quoted Kenyatta Cheese, one of the creators of the web series “Know Your Meme” who described the Gregory Brothers success in part to their "viral video franchise" by posting the lyrics and chords encouraging covers of the song.

Kenyatta said:
“They made it more participatory, which increases the value of their original work. They embraced the remix culture and understood they have to contribute back in order to make it spread even further.”
The Gregory Brothers are enjoying their rise to fame and continue to Auto-Tune the News. They are working in a pilot for Comedy Central that should air sometime next year. Dodson admitted that he and his sister Kelly have benefited from the viral fame through what he calls a "golden opportunity", and says they will be using the proceeds from the song to move to a safer neighborhood and to a foundation for juvenile diabetes, a condition which both Kelly and his mother have.

In speaking with NPR, Dodson says he hasn't forgotten the context of the song:
"Some people do take it to be a joke. I don't, and neither does my sister and neither does my family. It's funny. We laugh at it all the time and listen to the song over and over. But that doesn't change the fact that this was a serious event."
The Huntsville police have not yet caught the attempted rapist, but Antoine Dodson's message continues to grow.

About Antoine Dodson
Antoine Dodson from Huntsville, AL was recently interviewed by NBC affiliate WAFF-48 News, for a man who broke into a window in Dodsons’ home. The man tried to assault one of his sisters in bed but fled the scene when Antoine heard noises and rushed in. The news clip went viral and remixes exploded on Youtube. Of all the videos, the Gregory Brothers auto tune remix caught on like fire and made it to iTunes top singles. Now, Antoine has a huge online fanbase, media attention, t-shirts and key chains on Zazzle, a hit single, and who knows what else!

About The Gregory Brothers
The Gregory Brothers are an all-family outfit.  Brothers Evan, Andrew, Michael, and Evan's wife Sarah have traveled the country together singing and playing.  Now they reside in Brooklyn where they produce music and video antics to the delight of children everywhere. For booking information, contact
gregorybrothers at g mail
Related:

Tuesday, April 20, 2010

The Gregory Brothers Perform "Auto-Tune the News #8" Live at the 2nd Annual Streamy Awards

The Streamy Awards were more than a week ago and a lot of the web television community has moved on from the controversy surrounding the event. Apologies have been made, myths have been dispelled and the community got together and celebrated the web in an post-Steamy Awards event. I recorded a lot of video that evening from my seat in the front row of the Orpheum Theatre in downtown Los Angeles (thanks to Kodak for the Zi8 Pocket Video Camera), and I have a few more videos to share here on the blog before I get back to covering the online video news cycle.

I was glad to be able to capture and share this performance of The Gregory Brothers doing a live version of  "Auto-Tune the News #8" at the Streamy Awards – which for me, was one of the highlights of the show. The orginal version of their video on YouTube has over 1.3 million views, which you can watch here. Enjoy!



The Gregory Brothers are a professional band singing folk, soul, and pop music consisting of Evan, Michael, Andrew, and Sarah Gregory, who is married to Evan. The Brooklyn, New York-based group is most famous for their viral video hit series the Auto-Tune the News on YouTube and Next New Networks, which uses real video clips like news broadcasts, viral videos and other talking head content to create funny music videos. Interviewers, celebrities, and politicians alike break into song in these innovative comedy mash-ups.

The Gregory Brothers won three 2010 Streamy Awards for Best News or Politics Web Series, Best Experimental Web Series and Best Original Music in a Web Series and have been nominated for two Webby Awards in Viral and Video Remixes & Mashups.

Check their website and Wikipedia page for more background on the Gregory Brothers or visit these other links:

Thursday, April 15, 2010

The 2nd Annual Streamy Awards Highlights: The Gregory Brothers (Auto-Tune the News) Performs "Magical Streamys Remix" Live

This is the first of several videos I'll be featuring from the 2nd Annual Streamy Awards from my view in the front row at the Orpheum Theater, Los Angeles, California. This video captures Auto-Tune the News performing "Magical Streamys Remix" live on April 11, 2010. You'll see Shaycarl and his wife Katilette OlgaKay dance on stage for a cameo.

See the original full version at: http://www.youtube.com/watch?v=BQmLnir2ho



Auto-Tune the News won three Streamy Awards for Best Experimental Web Series  Best News or Politics Web SeriesBest Experimental Web Series and Best Original Music in a Web Series,and is nominated for 2 Webby Awards. Vote for them here: http://nxtnw.tv/goATTN and here: http://nxtnw.tv/voteATTN . If you're a fan, spread the word and get out the vote!

This video was shot with a Kodak Zi8 video camera. Many thanks to my friends at Kodak for hooking me up!

Also a big thanks Glenn Gutierrez and all my friends at Popscreen including Kevin Nguyen, Nick Palacios, Kenneth Sok and Vance Lawrence, for getting me into the Streamys!

Look for more Streamy Awards videos coming soon!